Speeda

Uzabase Announces Alignment of Domestic SaaS Product Names (SPEEDA, INITIAL, FORCAS) Under スピーダ (“Speeda”)

07/01/2024

Uzabase Announces Alignment of Domestic SaaS Product Names (SPEEDA, INITIAL, FORCAS) Under スピーダ (“Speeda”)

Domestic SaaS products of Uzabase, Inc. (hereafter Uzabase)—SPEEDA, INITIAL, FORCAS, etc.—to be consolidated under the スピーダ (“Speeda”) name effective July 1, 2024.


At Uzabase, the foundational value of “Thrill the user” drives every decision we take.
Reflecting this core value, earlier this year we transitioned from an organizational structure characterized by multiple distinct products to one focused on maximizing user value. This strategic shift, initiated in January 2024, led to the decision to align our domestic SaaS product names under スピーダ (“Speeda”).
By providing comprehensive business intelligence essential for anticipating and adapting to market trends, we enable businesses to grasp change, make informed decisions, and execute strategies effectively. Accelerating these processes unlocks substantial value for our users, allowing them to boost their “business agility” as a result.
Embracing a customer-centric mindset in pursuit of this goal, we are consolidating our suite of SaaS products, formerly marketed across distinct fields, under a unified brand, forming an integrated business intelligence platform.

Product Names Effective July 1, 2024

For current users, note that existing contract details and pricing will not be affected by the announced changes. Please refer to the page linked below for more information about our ongoing services and support.
https://jp.ub-speeda.com/

Additional Context for Product Name Alignment
This strategic alignment has been informed by the trends observed among our clients, particularly within large organizations, who have increasingly integrated multiple products from our portfolio to support key in-house initiatives. This holistic approach has enabled them to leverage the synergies of our offerings to formulate and implement strategies—whether those related to customer relationships and personnel management or the broader competitive landscape—in a comprehensive manner transcending organizational divisions. One such example is Fujitsu, which adopted several of our offerings as part of its digital transformation strategy to maximize the value delivered to customers.
Fujitsu’s Digital Transformation: Towards Maximizing the Value Offered to Customers (Japanese only)

Alignment of our SaaS offerings under one brand name is designed to facilitate a seamless experience across our products, unlocking enhanced user value in a manner that allows us to provide it to a broader audience than ever before.

About the Redesigned Logo

The newly-designed logo for Speeda embodies the platform’s core functional characteristics—accessibility and speed—to reflect our commitment to serving our customer base as efficiently as possible. The logo is adapted to include a Japanese-language version for domestic use, ensuring greater accessibility and brand resonance within local markets.

New Logo

About Speeda
A business intelligence platform enhanced with AI technology, Speeda provides users the comprehensive information and insights needed for strategic business development and market analysis. Presenting solutions for streamlined research, analysis, and targeting, it fuels efficient approaches to corporate planning, new business development, R&D, sales, and marketing. https://www.ub-speeda.com/

Additional Information
Concept Movie

Inquiries
Speeda Public Relations (Uzabase)
https://www.uzabase.com/contact/


About Speeda
A business intelligence platform enhanced with AI technology, Speeda provides users the comprehensive information and insights needed for strategic business development and market analysis. Presenting solutions for streamlined research, analysis, and targeting, it fuels efficient approaches to corporate planning, new business development, R&D, sales, and marketing.
Company Overview
Company Name: Uzabase,Inc. Date of establishment: April 1, 2008 Representatives: Co-CEOs Yusuke Inagaki / Taira Sakuma Address: Mitsubishi Building, 2-5-2 Marunouchi, Chiyoda-ku Tokyo, 100-0005, Japan